What is Act Against AIDS™? (Click on blue links to access additional information)
Act Against AIDS (AAA) is a five-year national campaign launched by the Centers for Disease Control and Prevention (CDC) and the White House to combat complacency about HIV and AIDS in the United States. Launched in 2009, Act Against AIDS focuses on raising awareness among all Americans and reducing the risk of infection among the hardest-hit populations – gay and bisexual men, African Americans, Latinos, and other communities at increased risk. Act Against AIDS consists of several concurrent HIV prevention campaigns and uses mass media (TV, radio, newspapers, magazines, and the Internet) to deliver important HIV prevention messages. All campaigns support the comprehensive HIV prevention efforts of CDC and the National HIV/AIDS Strategy (NHAS). Act Against AIDS also supports the Act Against AIDS Leadership Initiative (AAALI), a network of national-level organizations that focus on African Americans, black men who have sex with men (MSM), and the Latino community.
Let's Stop HIV Together™ The Let’s Stop HIV Together campaign raises awareness about HIV and its impact on the lives of all Americans, and fights stigma by showing that persons with HIV are real people—mothers, fathers, friends, brothers, sisters, sons, daughters, partners, wives, husbands, and co-workers. Access Let's Stop HIV Together Web site Access Let's Stop HIV Together campaign materials Testing Makes Us Stronger™ The Testing Makes Us Stronger campaign encourages black gay and bisexual men ages 18-44 (with an emphasis on 18-24 year-olds) to get tested for HIV. The campaign includes ads in national magazines and targeted websites, as well as local advertising and materials distribution in targeted cities. The campaign also includes a Facebook page and a dedicated website with a suite of campaign materials available for individuals and organizations to download and distribute. Access Testing Makes Us Stronger™ Home Access Campaign Materials Take Charge. Take the Test.™ Take Charge. Take the Test.™ is a multi-faceted social marketing initiative designed to increase HIV testing among African American women. Access Take Charge. Take the Test.™ Homepage Access Campaign Materials HIV Screening. Standard Care.™ CDC recommends that all Americans aged 13 to 64 be screened for HIV as a routine part of their medical care. HIV Screening. Standard Care. targets primary care providers, gynecologists, and other health care providers to help them promote routine HIV testing during patient visits. Access HIV Screening. Standard Care.™ Homepage Access Campaign Materials One Test. Two Lives.™ One Test. Two Lives. offers health care providers information and resources to encourage them to test pregnant women for HIV infection and help reduce the number of infants born with HIV. The phase uses simple messages: 1) Pregnant women are likely to get tested for HIV if their providers strongly recommend it; 2) Screening for HIV early in a pregnancy benefits both mother and baby; and 3) It's never too late for a pregnant woman to get tested. .™ Homepage Access Campaign Materials Prevention is Care™ The Prevention IS Care™ phase encourages providers who treat patients with HIV to screen their HIV-infected patients for risky transmission behaviors, and remind HIV-infected patients about the importance of protecting themselves and others by reducing risky behaviors. The phase gives health care providers evidence-based intervention tools, such as posters and patient education materials, as well as continuing education opportunities. Access Prevention Is Care™ Homepage Access Campaign Materials Greater Than AIDS Greater Than AIDS is a partner-led initiative supported by Act Against AIDS that helps confront stigma and engage communities heavily affected by the disease. Initially focusing on African Americans, Greater Than AIDS recently launched an effort to reach gay and bisexual men of all races. Greater Than AIDS includes public service advertising across and array of media platforms, special programming and editorial content, a dedicated Web site, and a mobile component. Access Greater than AIDS Web site